Category Archives: menswear

Victorinox I.N.O.X: 130th Anniversary Celebration

Andrew Wolff Marnie Chua – Brand Manager, Victorinox Swiss Army  Ivan Yao – Managing Director, Lucerne Alexander Bennouna – CEO Victorinox Swiss Army 	Axel Wenger – International Sales Manager, Asia Pacific 	Emerson Yao – Managing Director, Lucerne 	John Spainhour 	Marc Nelson

Andrew Wolff
Marnie Chua – Brand Manager, Victorinox Swiss Army
Ivan Yao – Managing Director, Lucerne
Alexander Bennouna – CEO Victorinox Swiss Army
Axel Wenger – International Sales Manager, Asia Pacific
Emerson Yao – Managing Director, Lucerne
John Spainhour
Marc Nelson

Celebrating the 130th anniversary of its parent company in style, Victorinox Swiss Army launches a watch of sharp, versatile design that is so strong it defies your imagination. Victorinox Swiss Army has created I.N.O.X, a new watch that pays tribute to the history and industrial know-how of the brand by showcasing the values that have made it famous: authenticity, strength, quality, expertise, and Swiss design.

Marnie Chua, Andrew Wolff, Alexander Bennouna, and John Spainhour

Marnie Chua, Andrew Wolff, Alexander Bennouna, and John Spainhour

The name I.N.O.X. comes from the French word for stainless steel, the solid, durable, and corrosion-resistant material that Victorinox adopted more than 50 years before it became the norm in the Swiss watch industry. Marking a shared link between cutlery and watches, I.N.O.X. is as iconic as the Original Swiss Army Knife. A concentrate of Victorinox’s DNA, it represents nothing less than the very quintessence of the brand.

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Display

Victorinox I.N.O.X. Watch Display

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Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

An exceptional celebration requires an exceptional watch. I.N.O.X. watch demonstrates a level of robustness never before achieved in watchmaking. Designed to withstand unusual stress, it has passed with flying colors a ruthless battery of 130 strength tests. Beyond the standard certification tests of the Swiss watch industry, a series of new tests was developed specifically for I.N.O.X. watch. They reflect Victorinox Swiss Army’s passion for pushing boundaries and imposing new rules on resistance. Its robustness is incomparable to any other — an I.N.O.X. timepiece can resist eight tons of compression under a hydraulic press, and can resist being driven over by a truck of 25 tons or a military tank weighing up to 64 tons. Moreover, it can also withstand temperature shocks from -57 degrees to +71 degrees Celsius, set to a standard set by the US Army for the manufacture of missiles. Nothing comparable exists in the world of watchmaking. The I.N.O.X watch can also take on glacial cold; the watch will function non-stop and without complaint, even when frozen in an ice cube for 168 hours. Neither does it have a fear of heights; the I.N.O.X. watch can weather extreme conditions at a stratospheric altitude of 21,300 meters, which is twice the height at which airlines fly. It can also withstand a fall of 10 meters onto a smooth concrete surface, the approximate equivalent of a drop from a three-floor building.

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Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Victorinox I.N.O.X. Watch Launch

Given its extreme robustness, one would expect the I.N.O.X. watch to look like a bunker. Its elegance, however, is evident at first glance. The refined design of the 43 mm stainless steel case is enhanced by a skillfully polished hexagonal bezel. The case is made with a scratch-resistant sapphire crystal with triple anti-reflection treatment, and is water resistant to 200 meters. Available in three colors such as black, khaki, and navy blue, the I.N.O.X. watch can be further personalized with a bumper. An inventive new accessory in the watchmaking world, this removable protector in silicone and nylon lets you change the watch’s look to match your mood. Whether it’s the office, a mountain, a busy morning, or a leisurely evening, nothing beats the I.N.O.X. watch for versatility: it can be worn anywhere, anytime.

Marnie Chua – Brand Manager of Victorinox Swiss Army with Andrew Wolff and John Spainhour

Marnie Chua – Brand Manager of Victorinox Swiss Army with Andrew Wolff and John Spainhour

Emerson Yao, Marc Nelson and Ivan Yao

Emerson Yao, Marc Nelson and Ivan Yao

Alexander Bennouna – CEO Victorinox Swiss Army

Alexander Bennouna – CEO Victorinox Swiss Army

Marnie Chua – Brand Manager, Victorinox Swiss Army Alexander Bennouna – CEO Victorinox Swiss Army  Axel Wenger – International Sales Manager, Asia Pacific

Marnie Chua – Brand Manager, Victorinox Swiss Army
Alexander Bennouna – CEO Victorinox Swiss Army
Axel Wenger – International Sales Manager, Asia Pacific

Marnie Chua Brand Manager, Victorinox Swiss Army; Marc Nelson and Alexander Bennouna, CEO Victorinox Swiss Army

Marnie Chua Brand Manager, Victorinox Swiss Army; Marc Nelson and Alexander Bennouna, CEO Victorinox Swiss Army

This is the same thought that celebrities Marc Nelson, Andrew Wolff, and John Spainhour have with regard to the I.N.O.X. watch. Leading such busy and adrenaline-fueled lives, these three “friends of the brand” exemplify the qualities of the I.N.O.X. watch. Marc, an adventurer who dares to brave the outdoors, Andrew, who shows tenacity on the rugby field, and John, who courageously was a marine for several years, all find a companion in the watch. These three men capture the spirit of what it means to be strong, fearless, and passionate. With I.N.O.X. watch, they are free to scale the heights, to be fierce on the field, and to be brave in the face of duty. Although the watch’s primary functions are telling the time and date, its robustness, craftsmanship and style, make it the rightful heir of the famous Swiss Army Knife, and thus these three men’s perfect companion for life.

XOXO,

Fashion Ate The Lawyer

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Victorinox Swiss Army Watch is available at SM Megamall Boutique, Century City Mall Boutique, Lucerne, Elemento, Chronos, Wrist Pod, Swiss Gear, L Timestudio, SM Department Stores and Robinson’s Department Stores. 

 

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MELANCHOLIA: Kaye Morales Holiday 2014 Photo Story

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“LOST LOVE”

I can only do what I know. I can only create from what I feel.

And when sadness has taken hold of your heart and floods it, the only way to escape the drowning is to express it. Expression is a way to breathe whilst submerged in the ebbs and flow of sorrow.

I realize that the only way to defeat sadness is to embrace it, to let it envelop your being. If you don’t want it to overwhelm, you have to befriend it. You must understand it and know it’s intricacies.

This is what I’ve come to know:

Sadness is black. It is what is left when all the other colors are muted. It is the shade of emptiness when reflection dies.

Sadness is a force and it comes in irregular insistent waves. It folds the fabric of your being into irregular shapes, pleated like a scar or crumpled like a wound. Sadness is both gentle and unrelenting; the texture is sometimes soothing, sometimes rough, but always on the edge of something desperate.

And when you have come to know sadness, it becomes pleasing. Sadness becomes a friend. It becomes alive. Thus, sadness becomes Melancholia. Sadness becomes beautiful.

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FASHION by Kaye Morales
STYLING by Janno Styles
PHOTOGRAPHY + BOOK DESIGN by Darrel Pobre
ASSISTED BY Ronan Espadero
SHOES BY Nere Ku
MODELS ( ELITE MANILA ) Shao Trinidad I Dasha and Gustavo Krier
HAIR AND MAKE UP BY Floe Tapayan
ASSISTED BY Barbie
HEADPIECES BY Jake Tabudlo and Tony Evan

 

 

XOXO,

Fashion Ate The Lawyer

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TIÑO launches its official website www.tinosuits.com

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TIÑO,  An intimate event was held to celebrate another milestone at TIÑO Suits store in Makati City; graced by close friends and clients of TIÑO, its interactive digital medium was introduced.

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TIÑO Suits offers a world-class bespoke suit tailoring service for men and women. Its movement to bring access to its clientele via on line is one of its strategic approaches in achieving its brand growth.

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The online and mobile optimized website has two important features; one is which allow clients to select designs from its Made-to-Order collection of classic, traditional and trendy suits.

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And the other is Booking an Appointment by just filling out the “Book Appointment” form with basic information and the date they wish to see the master tailor. A confirmation will be sent to their email and their appointment date will reflect on the calendar in the website.

 

home page
TIÑO’s vision is to be top-of-mind brand in terms bespoke tailoring not just in the country but in South-East Asia. With its new digital medium, TIÑO will be able to transcend its message directly to its public. The website will also be a hub for news updates about the brand and its upcoming project “Apprenticeship Program”.

 

For a quick run through of how the website works, please watch this video:

WWW.TINOSUITS.COM is powered by MadhouseMNL Creatives
TIÑO Suits is located at 114 G/F Herco Center, Benavidez St. Legaspi Village, Makati City
Mon- Fri 10:00 am – 8:00 pm
Sat 10:00am – 6:30 pm
(02) 511 1274

TIÑOSUIT.COM home page

TIÑOSUIT.COM home page

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MADE-TO-ORDER Collection

TIÑOSUIT.COM home page

BOOK AN APPOINTMENT Online

 
Tino Photo2

 

 

Xoxo,

Fashion Ate The Lawyer

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H.E. by Mango Now on ZALORA!

HE by MANGO (15)

ZALORA, Asia’s online fashion destination, has launched Spanish menswear brand, H.E. by MANGO giving a major boost to the menswear assortment available at ZALORA. Customers in the Philippines can now enjoy and purchase the latest pieces of the brand from the Spring/Summer 2014 collection.

 

The H.E. by MANGO Spring/Summer 2014 collection is comprised of printed linen shirts, smart summer trousers and shorts in variety of colours, slip-on boat shoes as well as accessories such as belts, pocket squares, tote bags and sunglasses. Indigo blue, natural hues and striking tones such as orange-red make up the season’s colour scheme. Linen blend blazers and slim-fit cotton-blend suit trousers for formal events or parties are also available. With the revival of the dapper gentleman look, the collection will appeal to the fashion-forward crowd in Asia who are seeking a classic-cool look.

 

HE by MANGO (21) HE by MANGO (17) HE by MANGO (19) HE by MANGO (20) HE by MANGO (3) HE by MANGO (2) HE by MANGO (5)

HE by MANGO (8) HE by MANGO (9) HE by MANGO (13)

Leading European models front the H.E. by Mango Spring /Summer 2014 campaign, including Cedric Bihr from France and Mathias Lauridsen from Denmark who has recently featured in campaigns for Gucci, Hugo Boss, Louis Vuitton and Hermès, The campaign, shot by London based photographer Josh Olins, was shot on location at the Canary island of Lanzarote, famous for its volcanic landscapes.

 

Created in 2008, H.E. by MANGO aims to offer young urban men a contemporary fashion apparel and accessories range. The addition of H.E. by Mango further strengthens the portfolio of international and regional men’s fashion brands available on ZALORA. Earlier this year, MANGO womenswear also made its debut on ZALORA with its Spring/Summer 2014 collection.

 

Shop the H.E. by Mango collection on ZALORA now at www.zalora.com.ph

 

XOXO,

Fashion Ate The Lawyer

 

 

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Style Origin 2014: MENSWEEK

Mensweek 2014 style origin018 Fashion Ate The Lawyer 2014

 

 

MENSWEEK opened Ayala Mall’s annual fashion celebration presenting 33 Filipino designers with 33 looks of different aesthetics.

It was very forward and pure wow to see today’s generation with full of creativity and newness in style inspired  from the streets of Tokyo to Milan,  pastel and neon to monochrome, cottons and neoprenes to embellished and from textures to prints.

 

Salad Day

Salad Day

KRUE

KRUE

Norman Noriega

Norman Noriega

Joel Escober

Joel Escober

Proud Race

Proud Race

Jerome Ang

Jerome Ang

Jerome Ang

Jerome Ang

Jerome Lorico

Jerome Lorico

Renan Pacson

Renan Pacson

ZIggy Savella

ZIggy Savella

Yvonne Quisumbing

Yvonne Quisumbing

Vittorio Barbario

Vittorio Barbario

Ulysses King

Ulysses King

Tonichi Nocom

Tonichi Nocom

Sassa Jimenez

Sassa Jimenez

Roland Alzate

Roland Alzate

Rhett Eala

Rhett Eala

Regine Dulay

Regine Dulay

Noel Crisostomo

Noel Crisostomo

Nixon Marquez

Nixon Marquez

M Barretto

M Barretto

Jeffrey Rogador

Jeffrey Rogador

Jeffrey Rogador

Jeffrey Rogador

James Reyes

James Reyes

Jaggy Glarino

Jaggy Glarino

Ivar Aseron

Ivar Aseron

Herbert Custodio

Herbert Custodio

Anthony Ramirez

Anthony Ramirez

Avel Bacudio

Avel Bacudio

Chris Diaz

Chris Diaz

Dennis Lustico

Dennis Lustico

Do.Se

Do.Se

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Over the coming months, Style Origin will be featuring international and local brands on the runway at Ayala Malls across the country. Over the weekend, numerous brands were presented in Glorietta. More will be featured at Centrio Mall on June 7 and 8, Bonifacio High Street and MarQuee Mall on June 14 and 15, TriNoma on June 21 and 22, Fairview Terraces on June 28 and 29, Harbor Point on July 5 and 6, Market! Market! on July 12 to 13, Abreeza Mall on July 19 and 20, Alabang Town Center on July 26 and 27, and Ayala Center Cebu on August 2 to 3.

Allison Harvard, who is on the cover of the first ever Style Origin look book, and Tim Yap will also be making the rounds as Style Origin’s resident fashion experts in a series of style talks starting at Glorietta on June 5, Alabang Town Center on June 7, TriNma on June 13, Ayala Center Cebu on June 14, Centrio Mall on June 21, and Fairview Terraces on June 22.

 

XOXO,

Fashion Ate The Lawyer

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SLEDGERS SHOES OPENED IN MEGA FASHION HALL

 

Sledgers Brand Logo
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Style De Vie: Sledgers forays into fashion

Founded by John Sledgers in 1921 in France, Sledgers is rooted in its French heritage which immortalizes men’s footwear that are both comfortable and stylish as oppose to simply choosing one over the other. For more than 90 years, Sledgers stays true in crafting elegantly designed shoes that are extremely comfortable thanks to its various innovative technologies.
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Having high-achieving men with a predilection for style and comfort in mind, Sledgers aim to be associated with comfort, style, and simple elegance through its impeccable selection of leather footwear. To offer unparalleled footwear in its range, Sledgers is constantly thinking up ways to come up with stylish footwear without sacrificing comfort. 

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And that is achieved by making use of Sledgers’ distinct kind of technology namely, the Flex and Move, which gives comfort to the feet and allows for freedom of movement; the Extra Light feature which makes use of materials imported from Italy – making shoes lighter than regular leather shoes.

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Sledgers footwear are also Airport Friendly which means that the shoes are all metal-free. In part, it is what makes the shoes light and guarantees a hassle-free airport experience. A trademark of Sledgers, the shoes are made a little extra wider than normal shoes to cater to those who have wider feet for absolute comfort. 

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Not to be missed is the Shockwave Dispersion present in each Sledgers shoe. The outsoles of the shoes are designed to distribute the impact of ever step to lessen the wear on tear on one’s feet. Plus, the insoles of Sledgers shoes are removable to prevent accumulation of bacteria.

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In order to classify its products according to the needs of its customers, Sledgers came up with three categories, namely the classic line, which features a classic silhouette, round end, and a comfortable rubber outsole. Apart from the usual Sledgers technologies, it offers extra height to its wearer.

 

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Lookbook styling did by Rhett Eala

For the elite line, the shoes feature a pointed end, very style driven, and bear a wooden or rubber outsole. These models are extra light, airport friendly, offer extra height, and allows for a removable insole.

For the casual line, men can choose from a variety of designs such as boat shoes, driving shoes, slip-ons, and weekend shoes. All of which possess flex and move, extra width, airport friendly, and removable insole technologies.

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In its efforts to prove its ability to delve into fashion, Sledgers is making its presence felt strongly by launching a new store at the Fashion Hall, the newly-opened expansion of SM Megamall. Aiming to establish the brand as a fashion label as much as it is a staple leather shoe brand, Sledgers gathered the metro’s elite crowd for the launch of its Elite and Casual line in the country – proving its ability to cater to the high-fashion enthusiasts.

Gracing the event was Florian Rocher, Sledgers’ Export Manager, who expounded further on Sledgers new direction, which is to tap the high-fashion inclined audience with two new lines of footwear that offer a variety of designs and silhouettes inspired by the ever-changing trends and tastes of the market.

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Florian Rocher, Sledgers’ Export Manager

Apart from Rocher, one of the country’s prominent design icons, Rhett Eala, also did a live look book styling of Sledgers. Making use of the brand’s three shoe lines, Eala demonstrated how seamless it was to infuse Sledgers’ stylish and fashion-forward footwear into the season’s most trendy and tasteful outfits.

 

As guests listened intently to the program, wine and French food was being passed around in true French fashion. Highlighting the event was a champagne toast to the new and reinvented Sledgers – signaling its official foray into fashion.

 

Sarie Santiago Photography

Photo by Sledgers Phillipines-Primer Group of Companies

Sarie Santiago Photography

Photo by Sledgers Phillipines-Primer Group of Companies

Sarie Santiago Photography

Photo by Sledgers Phillipines-Primer Group of Companies

Sarie Santiago Photography

Photo by Sledgers Phillipines-Primer Group of Companies

Effortless but elegantly stylish, Sledgers bear signature French look that a lot of fasion-forward individuals try so hard to attain. From staple leather footwear that elevates the taste of any formal ensemble, Sledgers forays into being a go-to fashion brand for men who want to achieve an effortless and elegant feel to their looks.

Check out Sledgers’ latest collection at the following branches: TriNoma, SM Megamall, SM Mall of Asia, Ayala Center Cebu, SM Annex Davao, and SM Cebu.

The Primer Group of Companies, Asia’s next retail giant, is the exclusive distributor of Sledgers in the Philippines.

 

XOXO,

Fashion Ate The Lawyer

 

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Regatta Summer Collection 2014

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Regatta Welcomes Summer with 25th Anniversary Celebration

The World-class leisurewear welcomes the season with the unveiling of its 2014 Spring Summer Collection and the Limited Edition 25th EDT fragrance.

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Regatta’s 25TH EDT

It’s a celebration of Regatta Lifestyle as it turns 25 this year! And to commemorate that, limited edition scents were specially made for men and women. The 25th EDTs embody a fresh ocean scent with hints of lime and a mix of floral and citrus fruits that evoke the memory of a perfect summer. This remarkable scent embodies what Regatta is all about: Relaxed, outdoorsy and distinctly stylish.

Each 50ml EDT comes in a clear bottle with a free anchor bracelet inside and is sold for only P425.00.

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2014 Summer Collection

Coinciding with the celebration of its 25th year anniversary, Regatta shows off its new summer collection with dashes of bright hues and summer prints that exude a fun and carefree vibe – perfectly depicting what this season is all about. Regatta’s 2014 Summer Collection consists of Swimwear, Tropical Collection and Essentials. Each category carries that relaxed and easy style which Regatta is known for.

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Brighten up your summer wardrobe with Summer Swimwear pieces ranging from drawstring bikini tops and bottoms, one piece printed swimsuits, tank tops,  rash guards, printed board shorts and dress shirts in floral prints; and shorts in two-toned light colors.

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Meanwhile, interesting bursts of bright hues and fun summer prints are the themes of the Summer Tropical collection. This line features clusters of printed dresses and tank tops, striped polo shirts and light colored shorts for women; and printed and light colored polo/polo shirts and shorts for men. The Summer World Tees are also a highlight of the tropical collection as it features creative graphic prints inspired by some of the world’s famous summer destinations.


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The Essentials collection exhibits the classic preppy and outdoorsy look with nautical printed/patterned polo shirts, cool and comfy striped dresses, khaki pants and shorts.

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Visit Regatta stores near you to shop for this summer’s coolest trends that demonstrate fun, leisure, and relaxation in the great outdoors.

 

XOXO,

Fashion Ate The Lawyer

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NESCIENCE by LEVENSON RODRIGUEZ

Levenson Rodriguez Nescience Collection Look 12

What is the art of living, if not leaving in art per se? From every moment in every place and time, a good ensemble will make a difference. The visual language of the men’s dressing up in usual are so boring, and men’s fashion plain as it seem but very complicated and yet exciting.
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Inspired  from everyone’s feeling burn out one way or another. When everything that comes your way doesn’t seems to make sense. When situations are just hard to explain- Levenson Rodriguez Nescience Collection is about standing out professionally and advancing in modernity.
Levenson Rodriguez Nescience Collection Look 8

“Men should go for printed tops and suits to stand out from the usual plain blues and greys of the world.  Standing out from the crowd gives one the upper hand in almost everything. “


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“Building up a remarkable archive of a period in printed inner shirts of 3 women who defied life’s challenges. When the world doesn’t seem to agree with them they held their heads up high and are all now an icon/legend in their own right.”
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“It takes a lot of confidence for one to wear a double breasted suit. But once he does then it only shows that he got the world in his hands. After all we roughly have 3 seconds to leave a lasting expression. Might as well make it worth the while. “ –Levenson Rodriguez

XOXO,
Fashion Ate The Lawyer

***

Credits:
Photographer: Miguel Alomajan
Stylist: Jingx Cruz
Grooming: Mariz Dizon
Intern: Ehrran Montoya
Model: Matias Cobian

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