Tag Archives: campaign

READY RETRO: Giordano’s S/S 2015

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Prepare for a stylish retro-inspired summer with Giordano’s S/S 2015 collection

MANILA, PHILIPPINES – Fashion runways all over the world are looking to the past for style inspirations; from the soft mellow palettes, to vintage vacation themes, modern retro revival is abuzz. For Spring Summer 2015, Giordano Philippines offers a classic spin to vintage luxe with its new campaign, Retro Summer.

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Like a classy trip to 60’s Riviera, where casual chic is a timeless piece, Giordano’s new collection offers classic silhouettes like long sleeve shirts and shorts, in nature’s soft hues. Linen, the campaign’s key material offers breathability and comfort for the hot humid weather. Tees and polo in easy-to-wear fits are also available in mélange and slub fabrications to compliment linen and complete the vintage textured feel.

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Staple polo such as the Frog polo, the Lion Badge polo and the Union Jack polo are still available in store as well as old time favorite’s basic crew neck tees, denim jeans, and chinos –all perfect for building a fail-proof capsule wardrobe.

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Giordano’s Retro Summer collection will be available February in all Giordano stores and outlets nationwide. For more information about the collection and all things Giordano, log in to http://www.facebook.com/GiordanoPhilippines.

XOXO,

Fashion Ate The Lawyer

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Giordano Be Classic Campaign 2014

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Giordano reintroduces the beauty of timeless pieces with Be Classic campaign

The campaign features well-loved fashion icon – The Classic Man

 

MANILA, PHILIPPINES – While most argue that style is innate, others contend that it can be cultivated. One way to build true style is by investing in classic pieces – the building blocks of any wardrobe.

 

Giordano Philippines, a brand known for its modern approach to high quality timeless clothes, launches the Be Classic campaign which reintroduces time-tested stylish pieces that can be dressed up or down. This also comes with the return of the 90s cult favorite logo – The Classic Man.

 

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The Be Classic campaign features everyday wardrobe essentials such as polos, tees, shirts, cardigan and pants in classic silhouettes that flatter all body types.

 

Basic polo shirts and crew neck tees, adorned with the iconic Classic Man logo, will help one transition from workplace to a late afternoon catch-up with friends over coffee. A business meeting can be conducted in casual cool with oxford shirts in a variety of colors and patterns. The transcendentally stylish Breton top also makes an appearance in this collection while trusty pairs of denims and khakis round out your classic wardrobe.

 

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“Giordano is all about classic and everyday wearability. We understand the different needs of our customers and the different roles they play in life. We want to provide them with pieces that are not just functional but also of quality and infinitely classy. The Be Classic campaign is also a testament to our commitment to build a World Without Strangers,” said Reza Aznar, Giordano Philippines’ Assistant Product Development Manager.

 

The Be Classic campaign comes in two phases:  the first phase, Classics Minimalist, on November 13 to December 11, 2014 while the second phase – Classics in Color, on December 11 to January 15, 2015. For more information about the campaign, please visit www.facebook.com/GiordanoPhilippines.

 

 

XOXO,

Fashion Ate The Lawyer

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Eddie Bauer 2014 Spring-Summer

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Eddie Bauer offers a full range of styles that eleveate the performance and compliment the casual wardrobe of an outdoor adventurer. From classic outerwear and the legendary down jackets to casual denim, polo shirts and khakis, Eddie Bauer is a go to brand stylish casual outdoor wear.

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You may visit Eddie Bauer at their newly opened store in SM Aura Premiere (2/L),  Eddie Bauer SM Megamall (Mega Fashion Hall 3/L) , R.O.X. Bonifacio High Street, R.O.X. Ayala Cebu, R.O.X. Camp John Hay Baguio and R.O.X. Centrio Cagayan De Oro.

Live your adventure with Eddie Bauer.

 

XOXO,

Fashion Ate The Lawyer

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GIVENCHY Fall/Winter14 Campaign

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Mariacarlo Boscono, Nobis, Kendall Jenner, Jamie Bochert, Veroniek Gielkens and Peter Brant front the Fall/Winter 2014 campaign of Givenchy, photographed by Mert Alas & Marcus Piggott.

Make-up: Lucia Pieroni @ STREETERS
Hair: Sam McKnight @ PREMIER

XOXO,

Fashion Ate The Lawyer

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Wrangler Keep Cool Spring/Summer 2014 Collection

Wrangler Keep Cool

Wrangler Keep Cool

 

Summer is the ultimate season to bask in the summer heat.  It is the perfect time to go on a rough road adventure and explore the world under the scorching summer sunshine.

Wrangler Keep Cool

Wrangler Keep Cool

‘Stay Cool. Keep Fresh.’ with Wrangler’s Keep Cool collection. Men can stay comfortable with Wrangler Keep Cool collection without sacrificing style. The latest summer line from the leader in denim wear is equipped with two innovative technologies. The Cool Max fabric is the innovative heat management construction that allows for long and very comfortable wear. The fabric absorbs and spreads heat, pulling beads of perspiration away from the skin. Meanwhile, the Keep Cool Construction integrates clever mesh design at the inner yoke that will help keep you dry and cool.

The Sun Caser collection’s Keep Cool line includes a variety of shorts, bright colored tops, all made with lightweight materials to ensure total comfort while staying fashionable during the summer.

With Wrangler Keep Cool, you are guaranteed to stay looking and feeling cool, fun and fashionable even in the hottest season of the year.

 

XOXO,

Fashion Ate The Lawyer

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2014 Hair Trends by David’s Salon

AFFINAGE DS Hair Trends 2014 3fashion ate the lawyer

Short men's layered cut with Silver and Pearl Blonde base with a combination of Blue AFFINAGE Grenade and Color Coordinates.

Short men’s layered cut with Silver and Pearl Blonde base with a combination of Blue AFFINAGE Grenade and Color Coordinates.

AFFINAGE DS Hair Trends 2014 6fashion ate the lawyer

Hot new length for the year is the collar bone length. Neither too short nor too long. Compliments most face shapes. A base of matte ash blonde and triple color accent of turquoise, blue and yellow by AFFINGE Grenades and Intensives.

Hot new length for the year is the collar bone length. Neither too short nor too long. Compliments most face shapes. A base of matte ash blonde and triple color accent of turquoise, blue and yellow by AFFINGE Grenades and Intensives.

AFFINAGE DS Hair Trends 2014 4fashion ate the lawyer

Commercial Ladies' cut with a red-violet base. Accent of red, pink and peach-orange color by AFFINAGE Grenades.

Commercial Ladies’ cut with a red-violet base. Accent of red, pink and peach-orange color by AFFINAGE Grenades.

AFFINAGE DS Hair Trends 2014 1fashion ate the lawyer

Short asymmetric haircut with a magenta base and deep violet color accent. Color panels pre-lightened to pale yellow and toned with 8.221.

Short asymmetric haircut with a magenta base and deep violet color accent. Color panels pre-lightened to pale yellow and toned with 8.221.

AFFINAGE DS Hair Trends 2014 2fashion ate the lawyer

Long layered ombre with color framing. Platinum and Pearl blonde framing and chocolate brown base. Gold 'Davids Salon Sparklers' added for shine.

Long layered ombre with color framing. Platinum and Pearl blonde framing and chocolate brown base. Gold ‘Davids Salon Sparklers’ added for shine.

AFFINAGE DS Hair Trends 2014 5fashion ate the lawyer

Camouflage inspired. Closed cropped men's cut with a black base, green, blue and gray accents.

Camouflage inspired. Closed cropped men’s cut with a black base, green, blue and gray accents.

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Runway look of pastel mint green with cascading yellow to green tips. Hair is style with a combination of textures of straight and crimped ironed mid-lengths to ends.

Runway look of pastel mint green with cascading yellow to green tips. Hair is style with a combination of textures of straight and crimped ironed mid-lengths to ends.

David’s Salon in  collaboration with AFFINAGE Philippines presents the latest collection of their 2014 Hair Trends with the theme “SUPERHUMAN”.

It’s all about the colors and attitudes, this year they bring you the confidence of wearing the loud-to-loud hair colors and accentuates in bolder hair cuts. Its the adventure and the thrill of being the center of attention, head turner superhumans.

Photographed by Fashion and Hair Photographer   Miguel Alomajan with Fashion Stylist  Reginald “Jingx” Cruz ,  Illustrator Ehrran Montoya, and MJ Ordinario.

Hair by Mr. Nick Manalo and makeup by Abet Besitola. Special Thanks Mr. Oliver Samaniego and Joshua Webb.

Models Jc A AquinoRizza GonzalezMhaj JacaGomer C RuñezKriz Mejia, Joana and Franzel.

XOXO,

Fashion Ate The Lawyer

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Check David’s Salon 2013 Hair Trends 

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Best of 2013: Mendrez Advertorial Shoot

Mendrez Advertorial December-January 2013

Mendrez Advertorial December-January 2013

Seen on Preview December 2013 cover

Seen on Preview December 2013 cover

Mendrez Advertorial November 2013

Mendrez Advertorial November 2013

Seen on Preview November 2013 cover

Seen on Preview November 2013 cover

Mendrez Advertorial October 2013

Mendrez Advertorial October 2013

Seen on Preview October 2013 cover

Seen on Preview October 2013 cover

 

My 2013 would not be this exciting without my Mendrez-Preview Team:

PH: yours truly  Juan Carlos Miguel Alomajan
ST & A.D.: Andrea Rebullida Dalisay 
MU: Mariz Dizon
H: Aica Leen Feliciano Latay 
F.M.: Fatima Rabago at Mercator Artist and Model Management, Inc.

More to come for Mendrez Bags and Shoes 

XOXO,

Fashion Ate The Lawyer

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MENDREZ Shoes Advertorials 2013

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This is my out takes from our 2013  shoot for Mendrez  with Kevin Cayuca photography, Andrea Rebullida Dalisay as the Stylist and Creative Director and model  Fatima Rabago

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Best of 2013.

 

XOXO,

Fashion Ate The Lawyer

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DEBAUCHERY: KAYE MORALES VANCOUVER FW/SS2014

Model Alisa Sazonova and Italo Laurenthie

Model Alisa Sazonova and Italo Laurenthie

Video: Miguel Alomajan
2nd Camera: Rayn Rivera

Photographer: Darrel Pobre
MUA: Anton Patdu for Mac Cosmetics
Hair: Elaine DCS

Here’s the Debauchery Teaser:

KAYE MORALES

A graduate of SOFA (School of Fashion and the Arts) with a background of production design as well as interior design from DLSU-CSB, fashion designer Kaye Morales has found a style that intertwines opposing designs with utmost taste – urban street wear with class, punk with sophistication and elegance with a wild streak. Fully expressing this fusion of creativity in her prêt-à-porter line, “Schizo” located at Makati’s shopping district, the Ramp in Glorietta, she also shows versatility in her very own made-to-order line stamped with her name. From cocktail chic to formal coats, Kaye’s signature of geometric patterns and shapes is distinct and her avant-garde touch is unmistakable.

Featured in fashion authority media such as Mega, Preview, Cosmopolitan, Sense & Style, Stylebible and major broadsheets Philippine Daily Inquirer and Manila Bulletin’s Style Weekend, Kaye has staged several fashion shows and has been a contestant in notable fashion competitions, like ETC’s Generation M: The Mega Young Designers Competition 2011, the Triumph Fashion Show and the Bravo Britannia fashion show. Kaye has also participated in prestigious fashion exhibits such as “Rags to Riches” at Greenbelt 5, which has pushed her name further in the realm of couture.

Kaye’s mark of craftsmanship has made her the ultimate choice of big Filipino celebrities. Currently furthering her studies at Central Saint Martins College of Art and Design in London. , this lady’s inexhaustible zest to delve into the arts has also lead her to finish a foundation of makeup course in the Makeup Academy in London. With that said, one can only be certain that Kaye’s passion seamlessly flows into her daring designs. Without a doubt, great design is the only thing to be found at Kaye Morales’ atelier on 8862 Madrid Building, Sampaloc St., San Antonio Village, Makati and a promise that you get nothing less than a big fashion statement with an extra edge.

Catch her new offerings for Vancouver Fashion Week Spring/ Summer 2014
Collection KM || Kaye Morales.

September 21, 2013
Chinese Cultural Centre at 50 East Pender Street, Vancouver Canada.
http://www.vanfashionweek.com
and visit http://kayemorales.com/

XOXO,
Fashion Ate The Lawyer

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