Tag Archives: feminine

FRENCH FASHION BRAND CAMAIEU LAUNCHES IN MANILA

The first Camaïeu store in the Philippines is located at Shangri La Plaza East Wing.

The first Camaïeu store in the Philippines is located at Shangri La Plaza East Wing.

Since its establishment in 1984, Camaieu has grown to have at least 1,000 stores in more than 20 countries worldwide. The French fashion brand, exclusively retailed by Planet Sports, Inc. in the Philippines, recently added Manila to this list through an intimate press launch held at the EDSA Shangri-la Hotel, followed by a fashion show held at the East Wing of Shangri-la Plaza.

 

Camaïeu’s vibrant, light and feminine assortment of clothes and accessories.

Camaïeu’s vibrant, light and feminine assortment of clothes and accessories.

Fashion blogger and model, Nicole Andersson hosted the Camaïeu Philippines launch.

Fashion blogger and model, Nicole Andersson hosted the Camaïeu Philippines launch.

True to its name Camaieu, which means ‘multiple tones’, the quaint, French-themed launch was a showcase of lively and bright colors. Nicole Andersson hosted both events and introduced the highlight of the show: three collections styled in the unique expressions of Katarina Rodriguez, Bianca King, and Tweetie De Leon-Gonzalez, Camaieu’s brand ambassadors.

 

Model styled by Bianca King

Model styled by Bianca King

Model  styled by Katarina Rodriguez

Model styled by Katarina Rodriguez

Model styled by Tweetie de Leon-Gonzalez

Model styled by Tweetie de Leon-Gonzalez

Katarina’s on-the-go personality showed through her collection, which featured versatile separates that can take one from the school, to the mall, to a night out in the city. Romantic yet easy-going was the theme of Bianca’s collection, her chosen outfits hinting at sexiness with some show of skin, balanced by classic silhouettes flattering many body types. Meanwhile, Tweetie’s collection was a display of sleekness and sophistication, with many of the pieces in black and white or in graphic patterns rendered in monochromatic tones.

 

Katarina Rodriguez with her models

Katarina Rodriguez with her models

Bianca King with her models

Bianca King with her models

Tweetie de leon-Gonzalez with her models

Tweetie de leon-Gonzalez with her models

Says Camaieu Head of Operations for Asia, Rudy Liger, “Camaieu is vivacious, supportive, feminine, fresh, and free-spirited. These are the brand philosophies that make Camaieu relatable to all women, wherever you are in the globe.”

 

Rudy Liger (Operations head of Camaïeu Asia) with Anton Gonzalez

Rudy Liger (Operations head of Camaïeu Asia) with Anton Gonzalez

Anton Gonzalez (President of Planet Sports Inc., official local distributor of Camaïeu) with his wife Mia and daughters Patricia and Joanna

Anton Gonzalez (President of Planet Sports Inc., official local distributor of Camaïeu) with his wife Mia and daughters Patricia and Joanna

Issa Penales and Gene Acosta

Issa Penales and Gene Acosta

Jennifer Chan, Ira Nopuente and Elaine Carag

Jennifer Chan, Ira Nopuente and Elaine Carag

Anton Gonzalez with Shangri La Plaza’s Lala Fojas (EVP), Hazel del Castillo (Division Manager- Tenant Management) and Rowena Morada (Account Officer- Tenant Management)

Anton Gonzalez with Shangri La Plaza’s Lala Fojas (EVP), Hazel del Castillo (Division Manager- Tenant Management) and Rowena Morada (Account Officer- Tenant Management)

Anette Obana (Merchandising and operations director of Camaïeu Philippines)  with Ina Arabia-Garcia, Happy Lopez and Liza Ilarde

Anette Obana (Merchandising and operations director of Camaïeu Philippines) with Ina Arabia-Garcia, Happy Lopez and Liza Ilarde

Camaieu is available at Shangri-la Plaza East Wing, Megamall Fashion Hall, SM BF Paranaque, Ayala Fairview Terraces, and soon at SM North EDSA. For more information, visit http://facebook.com/camaieu.philippines or follow @camaieu_ph on Twitter and Instagram.

 

XOXO,

Fashion Ate The Lawyer

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Happy Andrada SS2014

Happy Andrada

Happy Andrada
Philippine Fashion Week Spring/Summer 2014

“Blushed is a fresh and feminine mash-up of light pastel fabrics tied up in bows and tailored in elegant silhouettes. I’ve used hand-woven local fabrics such as abaca, pineapple, pineapple silk, pineapple crepe, Philippine dupioni, jusi, bamboo and waterlily, which have all been treated with natural dye.”

XOXO,
Fashion Ate The Lawyer

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Photos from Celwyn Abasolo and Nelson Villarica at PhilippineFashionWeekLive.com

ABOUT PHILIPPINE FASHION WEEK

Philippine Fashion Week, now on its 17th year, is the premier and largest fashion event in the country. Now staged bi-annually by Runway Productions, it is the brainchild of siblings and executive producers Audie and Joey Espino. The event aims to unify the Philippine fashion industry and to celebrate, first and foremost, the ingenuity of the Filipino talent—from the who’s who of Philippine fashion to emerging brands and designers slated to become the industry’s next big names.

With years of trend-setting expertise behind it, Philippine Fashion Week has evolved into the certified launch pad for both local and international fashion, beauty, entertainment, and lifestyle brands. Aside from providing its diverse audience a preview of up-to-the-minute fashion trends that combine style and function, Philippine Fashion Week aims to be the catalyst that propels the country into the global fashion arena.

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