Tag Archives: gold

AXE Gold Temptation Launch

Axe Gold 051414a

Axe Gold Pass: Gold Men have emerged everywhere.

It’s been a few weeks since AXE, the number one male fragrance brand in the world, made both men and women decide on which man they want to be or which man they want – the sweet and romantic chocolate man, or sophisticated and charming Gold Man?

Luis Manzano

Luis Manzano

KC Montero

KC Montero

A survey conducted by the AXE global team had mixed results. While 78% of women prefer to go public with a Chocolate man on social media, around the same number would rather end up marrying the Gold man. The debate raged on, from which Filipino celebrity best represented a Gold Man (Luis Manzano being the most popular result) to which Marvel superhero best embodied the two personas. Captain America? Definitely a Chocolate man. Ironman? Solid Gold.

AXE Gold 050 Fashion Ate The Lawyer 2014 AXE Gold 049 Fashion Ate The Lawyer 2014

Solenn Heussaff

Solenn Heussaff

These two personas were created to represent the two top temptations of women. Dark Temptation is the embodiment of sweet seduction, with its chocolate notes making it the best-selling variant AXE has ever had since its launch in 2009. And given that Gold Temptation is the newcomer in the Temptation range, made specifically for the sophisticated man, it is only natural that the curiosity and interest of the general public gravitated toward this scent which has notes of spices and golden amber.

AXE Gold 056 Fashion Ate The Lawyer 2014 AXE Gold 037 Fashion Ate The Lawyer 2014 AXE Gold 035 Fashion Ate The Lawyer 2014

To celebrate the launch of the new Gold Temptation made for the sophisticated man, AXE is giving one lucky guy the ultimate prize: a chance to live the Gold Life through the AXE Gold Pass.

The AXE Gold Pass brand new 2014 Volkswagen Beetle

The AXE Gold Pass brand new 2014 Volkswagen Beetle

The AXE Gold Pass is a guy’s ticket to the Gold Life, which translates to an extended weekend trip to Las Vegas with two of his friends where he will have access to the VIP lifestyle. Our winner will also get the privilege of owning one of the most iconic cars in the world – a brand new 2014 Volkswagen Beetle, boasting a powerful 1.4 liter TSI Turbocharged  engine, with 118kW of power and 240Nm of torque, revamped design, and  a 7 speed direct shift gearbox transmission.  Lastly, the Gold Pass winner will also receive a condominium unit in the Fort that AXE will lease for him for a year. These are among other privileges that only AXE can give, such as access to the best events, clubs and parties for the Gold Pass winner.

To win the AXE Gold Pass, guys just need to buy an AXE Gold Temptation can, access the Gold Pass tab in the AXE Philippines Facebook page (facebook.com/AXEPhilippines), and get their friends to vote for them. The top 400 men with the most votes immediately qualify for the next round, where eventually they will get trimmed down to the final three. These three will then compete in the Gold Pass Challenge, where the ultimate winner of the AXE Gold Pass will be determined.

 

Solenn's Gold Nails

Solenn’s Gold Nails

The publishing gilrs Maureen Manuel, Aiya Rodjel and Margaux Salazar

The publishing gilrs Maureen Manuel, Aiya Rodjel and Margaux Salazar

PMAP Nikita and Hye Won

PMAP Nikita and Hye Won

AXE Model Kevin Zonnenberg

AXE Model Kevin Zonnenberg

Nikita and friends

Nikita and friends

with Nikita Conwi

with Nikita Conwi

Aisa Ipac

Aisa Ipac

The AXE Gold Council will join forces to choose which guy best epitomizes the AXE Gold Man. The AXE Gold Council is composed of the AXE Resident Hottie, Solenn Heussaff; the Sophisticated man, Luis Manzano; the Romantic at Heart, KC Montero; along with other AXE Ambassadors such as Radio DJs Tony Toni, Slick Rick, and Sam YG. Each Gold Council member will make time to mentor these gentlemen – grooming them to be the ultimate AXE Gold Man.

We both have a green hair

We both have a green hair

DG

DG

Martha Gonzalez with Mega's Jeff and Angelo

Martha Gonzalez with Mega’s Jeff and Angelo

Selfie with Solenn

Selfie with Solenn

Katarina Rodriguez with her boyfriend

Katarina Rodriguez with her boyfriend

Tanya and Julz

Tanya and Julz

Bjorn and Maureen

Bjorn and Maureen

Spray on the Gold Life and join the AXE Gold Pass Contest today! Who knows, you just might be that lucky guy to win the crib, the ride, and the trip of a lifetime!

#AxeGold

#AxeGoldPass

 

XOXO,

Fashion Ate The Lawyer

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Get Summer-Ready with Butterfly Twists SS2014 Collection

Sienna Gold Bag Box

Sienna Gold Bag Box

 

A perfect mix of style, class, and comfort, British brand Butterfly Twists is quickly becoming the modern Filipina’s shoe of choice. With a wide array of fashionable folding footwear, girls on the go favor this alternative to heels for use on various occasions. Whether it’s for partying, traveling, driving, or commuting on a daily basis, you can surely find a stylish pair that fits your personality and lifestyle.

Qwyneth Tan

Qwyneth Tan

Elizabelth Black with Studs

Elizabelth Black with Studs

This summer, Butterfly Twists brings you even more unique designs to choose from with their newest Spring/Summer ’14 Collection. Boasting an interesting mix of folding ballet pumps, boots, and flip-flops, this collection is definitely a big step forward for the UK-based shoe brand.

 

Diana Black with Studs

Diana Black with Studs

Milli Gold Metallic Brogues

MUST: Milli Gold Metallic Brogues

Millie Silver Metallic Brogues

MUST: Millie Silver Metallic Brogues

Olivia Cream Navy

Olivia Cream Navy

Cool and effortless designs like Kate with its metallic cap toe, Emily & Claire with their transparent body, and Gwyneth with its suede finish, are perfect for the carefree trendsetter. More adventurous girls will love Diana, Eve, and Leah with their interesting prints, and Alexandra with its edgy yet sophisticated quilted finish and gold studs. Classic and dainty options are also available, including the peep-toe ballet pumps Heather, and lace-lined Valerie. Jacqui, the most in-demand and iconic Butterfly Twists pair, features the Union Jack flag which will surely make you standout.

They say a good pair of shoes will bring you places. These and other designs will be available in all Butterfly Twists stores and kiosks, just in time for your summer adventures.

 

XOXO,

Fashion Ate The Lawyer

 

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About Butterfly Twists
Butterfly Twists collection of folding shoes and folding boots are redefining style, comfort and fashion. We have a wide selection of affordable and practical ballet pumps that can be worn for everyday use and are perfect for almost any occasion from driving to clubbing and shopping to traveling. All of our ballet pumps and boots designs are innovative and include different colors and styles making sure that your foldable shoes always stand out from the crowd. For more information, visit www.facebook.com/ButterflyTwistsPhilippines and @BTwistsPH on Twitter.

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GRAB THE GOLD WITH MAGNUM

 

 

Magnum Gold WrapperMagnum, the luxurious Belgian chocolate ice cream bar has gained a huge following in the Philippines over the past two years. As a brand, it has added countless moments of personal indulgence and spectacles, events, and activations worth talking about. Now, to kick off 2014 with a bang, Magnum once again has big news for its loyal pleasure seekers – the arrival of Magnum Gold in the Philippines!
Magnum Gold launch 1 fashionAtetheLawyer

This year, Magnum lovers will be regaled with a Magnum Gold experience like never before. First and foremost, they will experience a new level of indulgence with  the luscious blend of silky vanilla ice cream and sea salt caramel, coated with thick cracking golden Belgian chocolate. It is the first ever double dipped Magnum bar wherein the the ice cream bar is first coated with a layer of Belgian milk chocolate and dipped again in a layer of golden coloured white chocolate!

Then, to push things further, for the first time ever, Magnum has tied up with Hollywood greats such as acclaimed director Bryan Singer (who is about to release the much awaited second installment of the XMen franchise this 2014), Oscar winner Benicio del Torro (about to come out as The Collector in The Guardians of the Galaxy, the second installment of the Avengers franchise), and Brazilian supermodel and actress Caroline Correa to create a golden cinematic trailer to launch the newest flavor, Magnum Gold.

Magnum Benicio Del Toro

Inspired by this cinematic feat, Magnum Philippines spun its own story of action and suspense. Last February 5, motorists weaving their way around the heavily congested Makati area may have caught a glimpse of a massive golden vault, marked only by the letter ‘M,’ being escorted through traffic, casting an air of mystery and anticipation. This 7×7 foot-large vault of shining gold was hauled from the RCBC Tower on Ayala Avenue to the Fort Bonifacio Activity Center, guarded by an entourage of BMWs ensuring its safe arrival. Once at the Fort, the golden vault was held under maximum security and will continue to be guarded until its unveiling on February 9.

Magnum Gold launch 1554564_10203112724600299_1010889846_n fashionAtetheLawyer

Stills of the Philippine Trailer of the Gold Magnum Vault

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Stills of the Philippine Trailer of the Gold Magnum Vault

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Stills of the Philippine Trailer of the Gold Magnum Vault

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Stills of the Philippine Trailer of the Gold Magnum Vault

waiting to be opened

waiting to be opened *Stills of the Philippine Trailer of the Gold Magnum Vault

This all leads to the chance to try Magnum Gold for the first time ever. People who visit the Magnum website (www.magnum.com.ph) will get to input their number and be included in the hunt for Magnum’s latest treasure!

Raymond Gutierrez and Rajo Laurel with the Magnum Supreme

Raymond Gutierrez and Rajo Laurel with the Magnum Supreme

Ana Gonzales

Ana Gonzales

Vern & Verniece

Vern & Verniece

Magnum Bar

Magnum Gold  Bar

 

Coming soon 02-09-14

Coming soon 02-09-14

Magnum Gold launch 1798475_10203112725920332_1841686245_n fashionAtetheLawyer

On Saturday, February 8, mini gold vaults will be popping up in the cinema lobbies of malls around the metro. These malls include: SM Megamall, SM MOA, SM North Edsa, SM Southmall, SM Aura, Glorietta 4, Trinoma, RMW Galleria, Alabang Town Center, Robinsons Magnolia, and Robinsons Ermita.  On Sunday, February 9 at exactly 3pm, the first 100 consumers to line up at the cinema lobbies at these malls will get the chance to experience the Magnum Gold standard. So spread the word and let everyone know, it’s now time to grab the gold! One bite and you’ll know – this ice cream bar is as good as gold.

 

#grabthegold

http://www.magnum.com.ph/

 

XOXO,

Fashion Ate The Lawyer

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Bench TIME Golden Valentine

Chloe-image 1

Chloe

Paint the Town Gold this
Valentines Day

Time is precious as gold, especially when it is spent with your special someone.  And what better way to express your love than giving the premium BENCH PREMIUM GOLD COLLECTION  

Slim Collection

Slim Collection

BENCH, one of  the country’s leading lifestyle and clothing boutique has been producing quality watches since 2004.

This Valentine’s month,  enjoy the classic yet modern design of gold watches, crafted especially for couples.  The collection boasts of its sophistication, beauty, and elegance, making it the best gift for you and your partner.

Royal Collection-image 2

Royal Collection

Couples will definitely enjoy letting time swift gently with the ergonomically designed styles of the ROYAL Collection with gloss dial and polished bracelets. This selection is also available in Stainless Steel and Black Steel which lovers can choose from.

Royal Collection-image 1

Royal Collection

Paige-image 1

Paige

Meanwhile, the SLIM Collection is also meticulously custom-built from the minute parts to its nicely woven mesh gold finished bracelet.  Tiny details such as the size and shape of the crown and slightly contoured case has to be considered to create that nice and comfortable fit in your wrist

For the perfect gift to the most important women in your life, check out the LADIES collection. One can select from three array of watches with a sexy, sleek design perfect for the fashionable yet classic women out there.

Paige-image 2

Paige

Cynthia’s mother of pearl dial and crystal zones on bezel will definitely top ladies’ favorites because of its simplicity yet elegant look.

For those who prefer to keep it sassy and classy, the Chloe design, available in rose gold, stainless steel and two-tone, is the perfect time-telling accessory to have because of its timeless champaign dial and date display.

Cynthia

Cynthia

Meanwhile, ladies can always come fashionably late with Paige’s elegant look, which will surely make a statement.  This is also comes in stainless steel and two-tone selection.

This February, love will definitely be in the air, couples will find a perfect fit not only between them, but also in the Bench Premium Gold collection. With the exquisite look of these time pieces, time spent will just pass by in a modish way.

Chloe-image 2

Chloe

Who can say that Gold is only for the grammies, definitely not, So Im all in for the theme of the “Golden” Valentine for 2014, so much gold in trend from the bags and shoes, to accessories and even  ice cream, that will make your statement looks brighter and a little sparkler.

Bench Time’s Gold Collection is latest watches for this season of hearts.

All watches are stainless steel in Rose Gold/ Yellow Gold Plating and  all fitted with Top Grade Japanese Movement . These Bench Gold Premium Collection are available in Bench and L Timestudio stores nationwide.

XOXO,

Fashion Ate The Lawyer

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