Tag Archives: hollywood

GRAB THE GOLD WITH MAGNUM

 

 

Magnum Gold WrapperMagnum, the luxurious Belgian chocolate ice cream bar has gained a huge following in the Philippines over the past two years. As a brand, it has added countless moments of personal indulgence and spectacles, events, and activations worth talking about. Now, to kick off 2014 with a bang, Magnum once again has big news for its loyal pleasure seekers – the arrival of Magnum Gold in the Philippines!
Magnum Gold launch 1 fashionAtetheLawyer

This year, Magnum lovers will be regaled with a Magnum Gold experience like never before. First and foremost, they will experience a new level of indulgence with  the luscious blend of silky vanilla ice cream and sea salt caramel, coated with thick cracking golden Belgian chocolate. It is the first ever double dipped Magnum bar wherein the the ice cream bar is first coated with a layer of Belgian milk chocolate and dipped again in a layer of golden coloured white chocolate!

Then, to push things further, for the first time ever, Magnum has tied up with Hollywood greats such as acclaimed director Bryan Singer (who is about to release the much awaited second installment of the XMen franchise this 2014), Oscar winner Benicio del Torro (about to come out as The Collector in The Guardians of the Galaxy, the second installment of the Avengers franchise), and Brazilian supermodel and actress Caroline Correa to create a golden cinematic trailer to launch the newest flavor, Magnum Gold.

Magnum Benicio Del Toro

Inspired by this cinematic feat, Magnum Philippines spun its own story of action and suspense. Last February 5, motorists weaving their way around the heavily congested Makati area may have caught a glimpse of a massive golden vault, marked only by the letter ‘M,’ being escorted through traffic, casting an air of mystery and anticipation. This 7×7 foot-large vault of shining gold was hauled from the RCBC Tower on Ayala Avenue to the Fort Bonifacio Activity Center, guarded by an entourage of BMWs ensuring its safe arrival. Once at the Fort, the golden vault was held under maximum security and will continue to be guarded until its unveiling on February 9.

Magnum Gold launch 1554564_10203112724600299_1010889846_n fashionAtetheLawyer

Stills of the Philippine Trailer of the Gold Magnum Vault

Magnum Gold launch 1618582_10203112724320292_1378870617_n fashionAtetheLawyer

Stills of the Philippine Trailer of the Gold Magnum Vault

Magnum Gold launch 1794740_10203112724920307_153193712_n fashionAtetheLawyer

Stills of the Philippine Trailer of the Gold Magnum Vault

Magnum Gold launch 1619644_10203112725240315_763895218_n fashionAtetheLawyer

Stills of the Philippine Trailer of the Gold Magnum Vault

waiting to be opened

waiting to be opened *Stills of the Philippine Trailer of the Gold Magnum Vault

This all leads to the chance to try Magnum Gold for the first time ever. People who visit the Magnum website (www.magnum.com.ph) will get to input their number and be included in the hunt for Magnum’s latest treasure!

Raymond Gutierrez and Rajo Laurel with the Magnum Supreme

Raymond Gutierrez and Rajo Laurel with the Magnum Supreme

Ana Gonzales

Ana Gonzales

Vern & Verniece

Vern & Verniece

Magnum Bar

Magnum Gold  Bar

 

Coming soon 02-09-14

Coming soon 02-09-14

Magnum Gold launch 1798475_10203112725920332_1841686245_n fashionAtetheLawyer

On Saturday, February 8, mini gold vaults will be popping up in the cinema lobbies of malls around the metro. These malls include: SM Megamall, SM MOA, SM North Edsa, SM Southmall, SM Aura, Glorietta 4, Trinoma, RMW Galleria, Alabang Town Center, Robinsons Magnolia, and Robinsons Ermita.  On Sunday, February 9 at exactly 3pm, the first 100 consumers to line up at the cinema lobbies at these malls will get the chance to experience the Magnum Gold standard. So spread the word and let everyone know, it’s now time to grab the gold! One bite and you’ll know – this ice cream bar is as good as gold.

 

#grabthegold

http://www.magnum.com.ph/

 

XOXO,

Fashion Ate The Lawyer

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Sarah Jessica Parker graces Mega Mag July 2013

Sarah Jessica Parker

Sarah Jessica Parker

On Megastyle.ph, this issue is packed with all the biggest fashion and beauty game changers: from rule breaking style ideas (go ahead, wear your sunnies in the rain!), to the rise of plus-sized dressing. The well-loved classics and retail brand favorites have gone MEGAFIED and given that haute new edge.

XOXO,
Fashion Ate The Lawyer

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Phosphor Watch Ice Bar Party

The big poster we did for Melissa, President of Phosphor Watch Philippines

The big poster we did for Melissa, President of Phosphor Watch Philippines

The Collection of Phosphor Watches

The Collection of Phosphor Watches

THE COLDEST AND THE HOTTEST EVENT  IN THE METRO!

Once again,  the ultimate fashion timepiece driven by the revolutionary Micro-Magnetic Digital technology that rotate Swarovski crystals into position that reveal the numerical or chronological infos brings the No Meltdown at The Imperial Ice Bar.

Together with known fashion designer Puey Quinonez and Ivanka Trump Fine Jewelries they collaborated into an Arctic Show Collection beauty by House of Yamani  for the benefit of Greenpeace Philippines.

PHOSPHOR WATCH PARTY IMG_6782 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6783 by Miguel Alomajan

Congratulations for raising millions for Greenpeace guys! :)

Congratulations for raising millions for Greenpeace guys! 🙂

How lovely Melissa is in her Puey Quinonez Dress and Ivanka Trump Jewelries

How lovely Melissa is in her Puey Quinonez Dress and Ivanka Trump Jewelries

Melissa In Ivanka Trump Jewelries and  Puey Quinones

Melissa In Ivanka Trump Jewelries and Puey Quinones

Phosphor Crystal Watch x Ivanka Trump Fine Jewelry x Puey Quinonez

Phosphor Crystal Watch x Ivanka Trump Fine Jewelry x Puey Quinonez

China Yoo in Puey Quinonez

China Yoo in Puey Quinonez

Nadine Lima in Puey Quinonez

Nadine Lima in Puey Quinonez

Benny Aarup with His friend

Benny Aarup with His friend

Makeup Artist Guily Valenzuela, Ivanka Trupm Ailene Co and Stylist Carvey Sam: We got Phosphor Watches

Makeup Artist Guily Valenzuela, Ivanka Trupm Ailene Co and Stylist Carvey Sam: We got Phosphor Watches

PHOSPHOR WATCH PARTY IMG_6758 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6764 by Miguel Alomajan

Happy Birthday Melissa!

Happy Birthday Melissa!

PHOSPHOR WATCH PARTY IMG_6771 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6773 by Miguel Alomajan

Ferdie and Yamani

Ferdie and Yamani

PHOSPHOR WATCH PARTY IMG_6776 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6777 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6779 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6785 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6788 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6789 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6790 by Miguel Alomajan

Paolo Oga of Fuentez PR with his friends

Paolo Oga of Fuentez PR with his friends

Wearing Tino Barong

Wearing Tino Barong

PHOSPHOR WATCH PARTY IMG_6796 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6799 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6800 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6819 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6877 by Miguel Alomajan

Avel and Aileen with their friends

Avel and Aileen with their friends

PHOSPHOR WATCH PARTY IMG_6885 by Miguel Alomajan

Luke in BCWMH won a watch in the raffle :)

Luke in BCWMH won a watch in the raffle 🙂

PHOSPHOR WATCH PARTY IMG_6957 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_6962 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7001 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7008 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7011 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7002 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7006 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7015 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7017 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7007 by Miguel Alomajan

Patti Veridiano, Lucas Raven Eileen Balagon,

Patti Veridiano, Lucas Raven Eileen Balagon,

PHOSPHOR WATCH PARTY IMG_7042 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7055 by Miguel Alomajan

Julz Savard and Melissa

Julz Savard and Melissa

Lucas raven wearing all Tino Suit

Lucas raven wearing all Tino Suit

PHOSPHOR WATCH PARTY IMG_7056 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7058 by Miguel Alomajan

freezin' at the ice bar

freezin’ at the ice bar

PHOSPHOR WATCH PARTY IMG_7060 by Miguel Alomajan

Puey Quinonez and Chris Jasler

Puey Quinonez and Chris Jasler

Jodge Legaspi and Cristine Jaca

Jodge Legaspi and Cristine Jaca

PHOSPHOR WATCH PARTY IMG_7065 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7067 by Miguel Alomajan

PHOSPHOR WATCH PARTY IMG_7069 by Miguel Alomajan

Team Provocateur

Team Provocateur

The night was also a celebration for the birthday of the President Phosphor Watch Phillpines Melissa Puey-Racela.

It is indeed a double treat! 🙂

XOXO,

Fashion Ate The Lawyer

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Visit their stores at Robinsons Magnolia

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Guess who for SM Aura Launch

sm aura guess who

2013 events on the list are all the hottest! SM Aura is now preparing its big launch day for us.

Do you already have a guess on who’s the celebrity to join SM Aura’s Grand launch? According to some online sources, Sex & The City star Sarah Jessica Parker is coming to Manila to grace the blessing of The SM Store ‘Aura’!
On The SM Store’s Facebook page and Twitter @thesmstore, very intriguing teasers reveal bits and parts of the said celebrity. Thousands try to guess and have given names like Anne Curtis, Georgina Wilson, Jennifer Lopez, Anne Hathaway, and many more but many also think it’s the SATC star.

The official reveal will be on May 14. How about you? Who is your guess?

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This one is yet very exciting! See you all at the grand launch!

XOXO,
Fashion Ate The Lawyer

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