Upcoming Ladies Lifestyle Brand Opens Stores in Manila
Paris, Milan, Los Angeles and New York. Four fashion capitals in one store. This is the concept of the upcoming ladies lifestyle shoe brand La Mode Moderne pour le Femmes or simply MMF. Inspired by styles from these cities, MMF brings global fashion into the local setting as it opens its first stores in Glorietta 2 (2/F) and Lucky Chinatown (3/F).
MMF (in English, modern fashion for women) is the brainchild of 23-year old Chauntia Chan. A shoe aficionado herself, Chauntia, inspired by her passion for shoes, travel and Carrie Bradshaw, has decided to realize her passion by introducing shoe collections for the woman who just can’t get enough of shoes.
“The MMF woman is a woman of the world,” says Chauntia. “She is always on-the-go, and accustomed to the fast-paced lifestyle. She is opinionated and not scared to express herself. She works hard and likes to reward herself by going out or shopping. She is updated and knows what’s hot and not. She is adventurous and not scared to try out new things. A true shopaholic, she does not let her economic situation affect her passion for fashion.”
Chauntia positions the MMF brand as an emerging Asian brand. While shoe styles are inspired from these global cities, Chauntia utilizes materials from various Asian countries.
MMF regular items range from Php800 to Php2800++. The MMF experience would not be complete without bags and accessories which range from Php480 to PHp2800++. Mindful of total customer satisfaction, MMF stores also offer freshly brewed coffee to all visitors.
See MFF Lookbook.
MMF’s “Private Collection,” which caters to a more discriminating clientele, will be launched during the 4th quarter of 2014. The Private Collection will feature progressive styles in limited quantities and made of genuine leather.
Apart from Glorietta and Lucky Chinatown, MMF will open its third branch in Ayala Fairview Terraces in March 2014.
MMF is officially launched in Manila with an exclusive “Shoe Buffet.” Invitees include fashion stylists, members of the press, bloggers, and personalities. The event is presented by C3 Events Place (official venue), Samsung Electronics Philippines, John Lozano, and JB
Bolanos of Bond Marketing Solutions.
For more information about MMF, you may contact:
Hazel de los Santos
One Originite Corp.
0917 620 4066 / 0925 703 2373