Tag Archives: wrangler philippines

Be The Ultimate Wrangler Sun Chaser!

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4 WEEKS. 4 CHALLENGES. 1 UNFORGETTABLE JOURNEY.

Wrangler invites you to chase the sun and get rewarded every week!

 (Manila, Philippines)  You’re invited to embark on a journey with Wrangler – from the highest peaks to the freshest waters – it doesn’t really matter where you go, as long as you answer the call of the open road and live life under the sun.

 

Welcome to the “Wrangler Sun Chaser Challenge”, a month long event that aims to bring out your adventurous spirit, urge you to leave all daily banalities behind and chase new horizons. Live across 9countries in the Asia Pacific region, from April 14 – May 11, this is a true regional hunt for the ultimate adventurer among our dedicated Wrangler fans.

Every week, we are challenging you to conquer new territory and share your adventures on our Instagram hashtag #WranglerSunChaser.

Every challenge is closely linked to Wrangler’s core product propositions – our 7 Icons heritage which was built for the rider, makes every piece of Wrangler attire what it is today; the Denim Spa series that pampers the girl on the go; Keep Cool with COOLMAX® technology to keep you fresh under the hot sweltering summer sun. Each product was engineered to support you on the open road, so we’re challenging you to explore and be creative.

 

The best part is Wrangler will reward the week’s best adventurer with Php 8,000 worth of cash vouchers, and one lucky winner will bag the regional finale prize: a 5-day trip to a destination of your choice. The ultimate adventure!

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“It’s important for us to keep building the Wrangler Open Road brand position. The Sun Chaser Challenge is an activation to with engage consumers across geographies around the same core messaging of freedom & Adventure”, said Puneet Khosla, Brand Director APAC. –

“Our products are engineered to empower open road adventurers, so it makes sense for us to encourage more people to leave daily banalities behind and explore new horizons. It’s in our brand DNA”, Marty Tio, Wrangler Philippines VP Marketing, added.

The campaign will go live on http://www.WranglerSunChaser.com and across Facebook (facebook.com/WranglerPH) and Instagram (instagram.com/WranglerPH) – follow us to keep up with the latest Sun Chaser challenges.

 

Let’s chase the sun together!

XOXO,

Fashion Ate The Lawyer

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Denim Spa 2014 Collection

Wrangler Denim Spa

Wrangler Denim Spa

Make it a Sensuous Summer with the New Wrangler Denim Spa Collection

Moisturizing Fruit Oils and Refreshing Fruity Fragrance make a New Jeans Experience

                     

Wrangler’s new collection features fashion and innovative functionality in a summer line that flaunts technology silhouetted in a beautiful contour. The soft but durable material is carefully crafted to a unique and trendy style and infused with moisturizing fruit oils and fruity summer fragrances.

 

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This 2014, Wrangler Philippines is launching Wrangler Denim Sculpt, a sub-collection of the Wrangler Denim Spa line. The body sculpting jean has angled back pockets and open seams that’ll help make your legs look sexier. Just like the entire Denim Spa line, the Denim Sculpt collection is equipped with a sweet fruity scent that’s perfect for the summer!

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The line mixes technology with fashion in chic colors that radiate a fun vibe and meticulous tailoring that is stylish and modern. These are definite must haves for a fun and exciting summer.

The Wrangler Denim Spa collection is avante garde in innovation and a leader in style. The collection for ladies come in a choice of must-have power stretched denim and cotton twills available in all Wrangler boutiques and leading department stores nationwide.

 

XOXO,

Fashion Ate The Lawyer

 

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